Copyright 2006 Tale Chaser Publishing, Inc."Free traffic" is never free. You may not lay down hard
cash for it, but you earn it nonetheless. Today, a lesson
in what it takes to earn that elusive targeted traffic!
First off, get your mind around the fact that there are
thousands more scams on the web when it comes to getting
targeted traffic than there are legitimate systems.
Everyone with a site at some point wants more traffic so
bad that they find themselves making choices they'd never
make under normal circumstances.
Below are some of those bad choices:
*Spamming *Paid advertising you really cannot afford *Paid
advertising that doesn't work *Paid scams like guaranteed
traffic *Scams dealing with guaranteed search engine
rankings *Pay per click advertising without knowing
anything about how to do it properly
Everyone with a site will go through a bitter deal with one
of the above or any of the myriad other choices streaming
through their inbox on a weekly basis.
It is almost like you cannot go forward without being taken
for a ride so you know what it really feels like.
Then you get serious. And things change in a heart beat.
No longer are there 1001 ways to promote your site. Once
you have your bull crap filter on, the world of internet
marketing becomes uncluttered and much more simple.
Here are some of the top ways to earn free targeted traffic:
Extremely high quality article syndication...
This has nothing to do with spam articles or the vast
majority of the junk we all see on the web trying to pass
as real content.
Extreme high quality article content is content that grabs
a target market by the cahones and gives them a real,
expert scoop on something.
It is the kind of content that earns visitors for the
author who sign up for newsletters, click on ads, and flow
through the links in resource boxes like no other form of
article content on the web.
It is also the kind of content that gets picked up and run
on the sites most dear to your market. The people whose
sites you most want to be on.
Getting your article on a bunch of article directories is
NOT the point. The point is to be PICKED UP by publishers
FROM those directories and chosen out of thousands to be
featured on their sites.
High Tech Blogging...
This form of marketing takes full advantage of RSS
syndication of your blog content and tons of different
linking strategies such as tagging or social bookmarking,
posting your "stories" at places like Digg.com (there are
tons of sites like this one now), and doing RSS feed
exchanges with other bloggers and website owners in your
niche.
Blog promotion is so deep and so multi-faceted that it is
impossible to get into it in an article like this.
But it is a massive mistake to try marketing anything
online without taking advantage of blogging and RSS
technology.
I'm not talking the basics here. I am talking about
serious study and mastery of some pretty high-end stuff
most people on the web know nothing about.
It is an easy way to blow competition away, especially if
they, like everyone else, are focused on search engines.
Search Engine Traffic...
Search engine traffic is not something to worry about for
most people. Most people will never get any more than 15%
of their traffic from engines for the life of their sites.
Enjoy passive search engine marketing. Post to your blog
frequently and let the engines come to you. It is a far
less stressful way of life.
Believe me, aggressive search engine marketing has given
more people more ulcers and empty bank accounts than
anything else online.
If you are relevant, post plenty of original, topical
content to your site regularly, and you actively market
everywhere BUT the engines, they WILL come to you and
reward you for putting your visitors first.
Finally, find some good quality partners to exchange
articles, RSS feeds, and even text links with. And no,
reciprocal linking is not dead! It just doesn't impress
Google anymore.
So what. Links are for targeted traffic, not search
engines. The engines didn't invent how the web works and
can lay no claim to how a person should drive targeted
traffic to her site.
The only thing you should worry about is if you are going
to straight up trade links, you need to make deals where
your link (and theirs) go on high traffic pages and not in
some link directory.
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To find out more about the targeted traffic tactics above
in great detail, thousands of people subscribe to Jack
Humphrey's Friday Traffic Report. Just visit
http://www.jackhumphrey.com and get hundreds of proven
website promotion ideas for free!
